EDITING THE PRINT ADVERT

DRAFT OF PRINT ADVERT DESIGN

Here is a simple sketch of what we want our Print Advert to look like. We have chosen for the girl to be placed on the left hand side of the screen in a close up shot with only her head and neck in the shot. We have split her face into two parts, one with makeup and one without. This shows the contrast of bare beatuty and rasies questions to our audience making it enticing. Complying to the codes and conventions of a channel 4 print advert we have included the Channel 4 logo on the right hand centre of the screen. I also have included the title, logo and scheduling information on the print advert for the benefit of our audience.

CODES AND CONVENTIONS OF PRINT ADVERTS

EDITING RADIO TRAILER

RADIO TRAILER SCRIPT

CODES AND CONVENTIONS OF RADIO TRAILERS

VOICE OVER SCRIPT

EDITING

EDIT DECISION LIST

File Number or Name	Shot Description/ other essential info	Type of Edit
00017	Mid Shot of Jake Lasnier sitting down with arm on arm chair. Interviewee for Male Makeup. Plain background, not much mise-en-scene but the mise-en-scene shows on his face from the make-up he is wearing.	00:08:45- 01:30:12 Cut
00019	Mid Shot of Elaine the Skin Specialist sitting down on chair.	00:05:05- 07:59:26 Cut
00021	Mid Shot of Elaine the Skin Specialist sitting down on chair.	00:06:34- 06:15:18 Cut
00022	Mid Shot of Elaine the Skin Specialist sitting down on chair.	00:11:06- 02:04:16 Cut
00023	Pan shot of room in the Beauty Spot for cutaway.	00:00:00- 00:06:06 Speed up
00024	Pan shot of room in the Beauty Spot for cutaway.	00:00:00- 00:08:08 Speed up
00026	Pan shot of room in the Beauty Spot for cutaway.	00:00:00- 00:06:36 Speed up
00031	Pan shot of reception at Beauty Spot. Going to Zoom in on single frames for cutaways.	00:00:00- 00:06:12 Zoom in
00029	Pan shot of room in the Beauty Spot for cutaway.	00:00:00- 00:05:14 Speed up
00033	Mid Shot of Makeup Artist Interview	00:03:11- 07:01:46 Cut
00035	Mid Shot of Makeup Artist Interview	00:02:23- 00:24:24 Cut
00034	Mid Shot of Makeup Artist Interview	00:01:21- 01:53:14 Cut
00052	Pan Shot of Make-up Artists Portfolio for cutaway.	Speed up
00047	Pan Shot of Make-up Artists Portfolio for cutaway.	Speed up
00053	Pan Shot of Make-up Artists Portfolio for cutaway.	Cut Speed up
00042	Pan Shot of Make-up Artists Portfolio for cutaway.	Cut Speed up
00066	Mid Shot of Aspiring Makeup Artist Interview	Cut
00064	Mid Shot of Aspiring Makeup Artist Interview	Cut
00059	Mid Shot of Aspiring Makeup Artist Interview- Male Makeup Opinion	Cut
00060	Mid Shot of Aspiring Makeup Artist Interview	Cut
00038	Pan Shot of Make-up Artists Portfolio for cutaway.	Speed up
00054	Close up Shot of Tara Applying make-up for our Introductory Clip.	Cut Speed up
00115	Interview with Body Shop Makeup consultant, in store room with rows of makeup stock behind her.	Cut
00119	Pan shot of body shop products in store, 5 rows of a wide range of makeup.	Speed up Cut
00118	Pan shot of body shop store room, Long shot of range of stock from left to right.	Cut Speed Up
00117	Pan shot of shop store room zoomed in shot of stock, from right to left.	Cut Speed Up
00116	Pan shot of shop store room, high angle from left to right.	Cut Slow Down
00124	Shot of body shop makeup products panning upwards.	Cut
00132	Long shot of The Body Shop from outside, shows people walking in and out of the shop.	Cut
00133	360 pan circle of the Body Shop outside and the surrounding area of Liverpool One.	Cut
00130	Pan shot of canvas on the Body shop wall promoting their ‘against animal testing’ ethics.	Cut
00137	Mid shot of Body Shop makeup consultant applying makeup to client. Client sitting down and consultant standing up.	Cut
00136	Medium Long shot of Body Shop makeup consultant serving client at till.	Cut
00134	Long shot panning downwards of the Body Shop from the outside with people walking in.	Cut
Desperate Scousewives	Opening title sequence of Desperate Scousewives TV Show. Being used as Archive Footage for cutaways.	Cut
Ep.192 Damiana	Footage of different interviews with Drag Queens. Being used as Archive Footage for cutaways.	Cut
Ep.169 Damiana	Footage of a Drag Queen interview on how to apply make-up. Being used as Archive Footage for cutaways.	Cut
First Face	Footage from Fashion TV, focusing on Daphne Groeneveld and her present fashion career. Shows clips of fashion catwalks and backstage footage. To be used as Archive Footage for cutaways.	Cut
Katie Piper	Interview with woman who was attacked with acid to her face and arms. She talks about how she has used make-up to bring back her confidence. This will be related to our interview with the Skin Specialist. To be used as Archive Footage for cutaways.	Cut
Make-up for Miss USA	Clip of make-up being applied to Miss USA with tips and tricks included. To be used as Archive Footage for cutaways.	Cut
Make-up Look London	Backstage at a Fashion show, shows how make-up is applied for a certain look, also includes catwalk scenes.  To be used as Archive Footage for cutaways.	Cut
Bridal Make-up	Bridal Make-up Tutorial. To be used as Archive Footage for cutaways.	Cut
00093	Interview with Clinique Manager, Second try at interview. Mid Shot.	Cut
00082	Vox Pox, Girl outside Superdrug in Liscard saying Mascara.	Cut
00083	Vox Pox, Girl outside Superdrug in Liscard saying Mascara.	Cut
00084	Vox Pox, Girl outside Superdrug in Liscard saying Mascara.	Cut
00085	Vox Pox, Girl outside Superdrug in Liscard saying Eyebrow Pencil.	Cut
00086	Vox Pox, Girl outside Superdrug in Liscard saying Mascara and Eyeliner.	Cut
00087	Vox Pox, Girl outside Superdrug in Liscard saying Bronzer and Lip gloss.	Cut
00088	Vox Pox, Girl outside Superdrug in Liscard saying Foundation and Lip gloss.	Cut
00089	Vox Pox, Girl outside Superdrug in Liscard saying Foundation.	Cut
		Cut Speed Up